Online & Lead Generation

About Online & Lead Generation Programs

HeathcareITNews.comThe Internet has changed the delivery of news forever, and it's also changed a marketer's ability to measure return on marketing dollars. Daily, weekly, content-based, custom and cost per lead programs are the tip of the iceberg in this ever-changing environment, and Healthcare IT News moves quickly to serve your marketing needs.

Five reasons to take advantage of Healthcare IT News online programs:

  1. HealthcareITNews.com has increased its page views by 89% in the past year, showing a huge surge in daily online news readership*
  2. 52.4% of subscribers visit HealthcareITNews.com for news, in addition to reading Healthcare IT News in print**
  3. 81.2% of subscribers read Healthcare IT NewsDay or Healthcare IT NewsWeek, in addition to Healthcare IT News in print**
  4. 46% of our subscribers attend Web seminars to gather information before making purchase decisions.***
  5. Healthcare IT News is published in partnership HIMSS, and their respective online resources connect you directly with both HIMSS members and non-members




Sources:
*Google Analytics 2007-2008 data
**2008 Healthcare IT News Reader Report Card Study
***Healthcare IT News Information Technology Study, June 2007