Resource Central: White Paper Postings
Cost-Effective Lead Generation
Available in designated sections on both HealthcareITNews.com and HealthcareFinanceNews.com, this gated lead generation opportunity enables you to present your industry-educating content to an attentive audience that registers to download your White paper. You can also post your upcoming or On-Demand Web events in this area.
The listings in each area will rotate on the home page and each section has an individual landing page in the areas of White papers, Web seminars and Research.
Listing Package for White Papers
The recommended time frame for most effective lead generation in Resource Central is three months. One month is often not long enough, and leads start to diminish after four months.
Package includes:
- Three (3)-month posting on one site
- Registration form creation and hosting
- Delivery of leads weekly in an Excel format
- Proprietary placement of listing on Healthcare IT News Get Smart e-newsletter delivered to over 50,000 healthcare executives monthly
- 125 x125 pixel ad on site promoting White paper
- 20% discount for inclusion on both HealthcareITNews.com and HealthcareFinanceNews.com
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Average of 100-200 leads generated
Specifications and Materials
- Only one White paper allowed per posting. Multiple White papers will be billed as such.
- Headline copy: 5-10 words
- Listing copy: 25-40 words
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- Provide PDF of white paper. We will create registration.
- All orders and materials due 5 working days in advance of posting date
- Prices subject to change.
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