Reader Purchase Power & IT Spending
- 86% of our readers recommend, specify, purchase or approve budgeting for products or services within their organization
- 54.1% have either recommended, purchased or sought more information about a product or service they read about in Healthcare IT News, either in print or online
- 91.4% find white papers useful when making purchase decision
- 91.3% find research reports useful when making purchase decisions
- 88.1% find Web seminars useful when making purchase decisions
- 83.0% find online product demos useful when making purchase decisions
- 75.1% find print advertising useful when making purchase decisions
- 73.8% find videos useful when making purchase decisions
- 70.4% find e-newsletter advertising useful when making purchase decisions
- 65.7% find online advertising useful when making purchase decisions
- 62.8% find audio podcasts useful when making purchase decisions
Source: Healthcare IT News Reader Report Card, July 2009.
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